5 Steps to Buy Porsche Stock in Canada
Porsche AG is traded exclusively on the Frankfurt Stock Exchange.
This makes buying and selling shares as a Canadian investor slightly more challenging than stocks that are traded on Canadian exchanges.
However, there are a few simple steps you can follow to add the German luxury car manufacturer to your stock portfolio from the comfort of your own home!
1. Select a suitable trading platform
2. Create a new account on the broker trading platform and deposit funds
3. Select the company you want to invest into (i.e., Porsche)
4. Choose your order type and the number of shares you want to buy
5. Execute the trade
1. Select a suitable trading platform
The first step to buying Porsche shares requires you to make a decision on the trading platform you would like to use.
Canadians have several options available to them either through their bank (e.g., TD Direct Investing) or through other platforms (e.g., Wealthsimple).
Given that Porsche is a German stock though, it is important to pick a brokerage platform with international capabilities.
In Canada, one such platform is Interactive Brokers which offers access to 150+ global markets around the world.
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2. Create an Account
Once you have selected the platform you would like to trade with, you have to open an account with that platform.
Most platforms will ask for identity verification details to validate that you are who you say you are.
By having your proof of ID (such as passport, driver’s license, etc.) ready to go, you can save time on the account opening process.
3. Select the company you want to invest into
In this case, you are likely looking to invest into Porsche AG.
Different brokerage platforms have different user interfaces for how to navigate to your selected stock.
Once you are familiar with your chosen brokerage’s interface, you will need to enter the stock ticker (P911.DE).
Alternatively, you may also be able to write out the full (Dr. Ing. h.c. F. Porsche AG) or partial name (Porsche AG) of the stock.
4. Choose your order type and the number of shares you want to buy
Once you have located the relevant stock, the next step is to enter the number of shares you want to buy of the stock.
At this stage, you will also need to select your order type. In general, you have three main types of orders:
- Market order: Your order gets fulfilled at the prevailing market price
- Limit order: An order to buy a stock at or below a maximum threshold. Your order only gets fulfilled if the market price meets this threshold or is lower.
- Stop order: An order to buy a stock only when it reaches a pre-defined threshold. Your order gets fulfilled at the next available price once this threshold is met.
5. Execute the trade
The last step is to execute the trade by pressing the ‘Buy’ button.
At this stage, the brokerage platform will match you automatically to a seller willing to sell their shares at a mutually acceptable price.
Once this transaction is complete, your order is said to be ‘filled’, and you are the proud owner of Porsche’s stock.
How Many Porsche Shares Should I Buy?
The number of shares you should buy is dependent on your own personal financial profile and portfolio size, investing strategy and risk tolerance. Your investment criteria may differ entirely from your neighbour’s, and there is no single right answer.
For example, you may already own shares of another auto company.
In this case, you should consider whether you want to add Porsche shares, replace the existing auto shares with Porsche stock or keep them as they are.
Similarly, if you are a passive investor, then you might want to find ETFs or mutual funds that hold Porsche stock rather than owning the stock yourself.
Another consideration is that auto stocks tend to be more cyclical and follow the general health of the economy.
As such, if you have a bullish view on the economy in the short- to medium-term, then you might want to buy more shares of the Porsche stock.
However, if you have a somewhat pessimistic view, then you may want to lower your exposure to Porsche or skip it entirely.
It is also important to do your research on Porsche to understand their strategy and operations.
Since the company went public recently, you can find a lot of good information on their IPO prospectus – a regulatory document that offers a comprehensive insight into the business’s history, recent financial results, growth plan, risks, and more.
This information can also help inform your decision on the number of shares you want to buy.
Porsche Company Overview
Porsche has a strong presence in key markets such as North America, Europe, and Asia.
The company has an extensive network of dealerships and showrooms, ensuring accessibility to its luxury vehicles in major cities and regions worldwide.
Despite being a niche manufacturer compared to some of its competitors, Porsche consistently achieves impressive sales figures.
In recent years, annual global sales have surpassed 250,000 units, with the iconic 911 and the Cayenne SUV being among the best-selling models.
The company’s ability to blend performance, luxury, and practicality has contributed to its sustained success in the highly competitive automotive market.
Porsche’s sales figures not only reflect the brand’s strong appeal to enthusiasts but also its ability to attract new customers with models like the Macan and Panamera, which offer a broader range of features and capabilities.
With a focus on expanding its product portfolio and embracing emerging technologies like EV, Porsche launched the Taycan in 2019.
Porsche only recently went public in September 2022, completing a successful initial public offering which was recognized as one of Europe’s largest.
Porsche Stock Performance